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Craig Martin

Director, J.D. Power and Associates


Craig Martin is a Director in the Mortgage Practice at J.D. Power and Associates. He is responsible for the company’s research studies in the mortgage sector, as well as proprietary tracking, consulting and performance improvement initiatives within the company’s Financial Services Practice.

Before joining J.D. Power and Associates in 2012, Mr. Martin was vice president, Consumer Deposit Products at BBVA Compass. There, he was responsible for ongoing competitive evaluations of product sets, new product development and development of tools to aid in product sales, including product packages. Prior to BBVA Compass, he was a vice president at Regions Financial Corporation, where he served in various roles in both consumer and commercial lines of business, with a focus on customer experience, research, analytics and strategy. Previously, he was with Infosurv Inc. and Aspect Communications.

Mr. Martin received a bachelor’s degree in economics from Vanderbilt University and an MBA from Terry College of Business at the University of Georgia.